style luxury

The Farrah

First Glide Flat Iron

2021 / Launched

Industrial Design
Product Development
Design For Manufacturing
Establishing Brand Identity
Establishing Design Guideline
CMF

The Farrah Flat Iron is one of several hair appliances within The Farrah collection. Guided by the brand’s philosophy, “All hair stories matter,” the redesigned flat iron introduces a more inclusive styling experience for a wide range of hair types and styles. From early production considerations through manufacturing, the project allowed me to deepen and extend The Farrah’s brand language through both form and user experience.

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